Introduction
We've designed our workflow around a simple truth: great creative work happens in flow, not in meetings. Our work philosophy is centered around Paul Graham's idea of a maker's schedule.
As a creative and technical team, we've learned that our best work emerges during long, uninterrupted stretches of focused time. Whether we're developing innovative solutions, crafting compelling creative work, or solving complex technical challenges, we need the mental space to dive deep, iterate freely, and push boundaries.
This policy explains how we work and why we've chosen an async-first approach. It's not about being difficult or inaccessible. It's about being intentional with our time so we can deliver exceptional results for every project.
Our promise is simple: We'll get back to you with thorough, thoughtful feedback within 24 hours. In return, we ask for your understanding of our process and trust that this approach will ultimately serve your project better than constant availability ever could.
Think of it this way: you wouldn't interrupt a surgeon mid-operation for a "quick question," because you understand that their focus directly impacts the outcome. Creative and technical work operates on similar principles. The difference is that our "operating room" is measured in hours, not minutes, and interruptions can derail an entire day's worth of progress.
This policy isn't about saying no to collaboration. It's about saying yes to the kind of deep, focused work that creates truly exceptional results.
Inspirations:
Understanding the Maker's Schedule
"The mere consciousness of an engagement will sometimes worry a whole day." – Charles Dickens
Our team operates on what's known as the maker's schedule. working in blocks of 4+ hours to achieve deep focus and meaningful progress. Unlike a manager's schedule (broken into hourly meetings), creative work requires:
Extended focus periods to enter flow state
Minimal context switching to maintain momentum
Uninterrupted time blocks to tackle complex problems
Mental space free from the anxiety of pending meetings
Our Commitment to You
We will provide thorough, thoughtful feedback within 24 hours of receiving any communications. This allows us to:
Give your project the focused attention it deserves
Provide comprehensive, well-considered responses
Maintain the quality standards that make our work exceptional
Why We Minimize Meetings
A single meeting can fragment an entire day, breaking productive time into segments too small for meaningful work. When we're anticipating a meeting:
Morning productivity suffers knowing the day will be interrupted
Afternoon focus is lost after context switching
Ambitious projects stall due to insufficient continuous time
Creative momentum breaks just as we're gaining traction
How We Work With Clients
Our Preferred Communication Methods:
Detailed project briefs via our intake forms
Asynchronous feedback through written communication
Comprehensive responses within our 24-hour commitment
Scheduled office hours for essential real-time discussions (when absolutely necessary)
When We Do Meet:
Clustered at day's end to preserve morning focus blocks
Batch scheduled to minimize daily disruption
Agenda-driven with clear objectives and time limits
Followed by written summaries for clarity and reference
Conclusion
Every "quick 15-minute call" costs us hours of productive time. By respecting our async-first approach, you're helping us:
Maximize creative output on your projects
Deliver higher quality work through sustained focus
Meet deadlines consistently without fragmented schedules
Provide better value through efficient time management
Contact Information
For any questions or concerns regarding our async work policy, please contact us:
Email: [email protected]
